Description:
Main Purpose of Job Brand Manager (BM) bridges the gap between the customer and the brand they work for. Their jobs ensure that each touchpoint across the customer journey is engaging, efficient, and effective. Brand Manager (BM) uses information from the customer experience to gain insights from the customer’s unique perspective. The goal of BM is to augment the customer experience and cultivate customer loyalty. Education Matric 3 Year degree (Non-specific, e.g. Can be Medical or Medically related or Sciences or Marketing etc) Experience 3 - 5 years’ experience in managing Consumer brands (Fast Moving Consumer Goods (FMCG) and OTX Pharmaceutical experience advantageous) OTX = Over the Counter (OTC) brands with marketing experience of these OTC brands to Health Care Professionals. Skills/Physical Competencies Project management Agency engagement Performance monitoring, outlier diagnosis and management Customer engagement and feedback to market insights Excellent communication skills Strong problem-solving skills Customer experience (CX) strategies Clinical analytical skills Digital and social media marketing insights required Critical thinking skills and the ability to use data insights to drive marketing strategies and tactics Behavioural Qualities Organised Ability to build and maintain relationships with external stakeholders and internal cross-functional team members Ability to adapt in a fast-paced, changing growth environment and to work independently. Support team Good leadership & Collaboration Skills Desirable Skills & Experience A course on People Management or Leadership Effectiveness. General working conditions May be required to work overtime Travel Will be required to travel throughout South Africa for in field work, Conferences, trainings, meetings etc
01 Oct 2023;
from:
gumtree.co.za