Senior Digital Marketing Manager

Description:

A well organized Organization in Centurion is Looking for a Dominant Digital Marketing Manager, who will be responsible for the Company's end to end digital Marketing capability in order to enable the Business growth and achieve strategic objectives.

Roles and Responsibilities:

• Conceptual, development and implementation of company’s brand’s digital marketing strategy
• Set up a best of breed digital marketing capability distinctive to the company
• Media planning and buying, search optimization, as well as data and analytics to support future business growth.
• Liaise with Senior Stakeholders in the organization, marketing team, and business unit to develop digital presence that translates into business growth
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Maximize limited digital marketing budget to create maximum impact
• Lead and drive execution of digital marketing campaigns to drive brand awareness and generate leads
• Draft compelling website and social media content in line with marketing, UX, and Search Engine Optimization (SEO) best practices
• Develop web pages, marketing landing pages and other web properties to optimize user experience
• Plan, execute, and measure experiments and conversion tests
• Design and manage paid and organic search strategies, including SEO
• Co-ordinate and integration of digital marketing content through a digital marketing schedule and calendar that aligns to the broader marketing schedule

  Requirements

  • Qualification in Marketing, Digital, Communications, Media, or a related discipline preferred
  • 10+ years of relevant experience supporting integrated digital Marketing brand presence (social Media/Marketing, web, design, and email)
  • Proficient web content development and social media marketing expertise
  • Strong grasp of digital marketing best practices across websites, landing pages, social media marketing, email, mobile, banner ads, online video, paid search, SEO, etc. to drive and support both brand awareness and lead generation campaigns
  • Expertise in performance marketing
  • Deep understanding of digital analytics and the ability to translate data into actionable insights; experience using analytics tools to communicate outcomes and ROI
  • Understanding and use of major social media marketing platforms, including LinkedIn, Twitter, YouTube, Facebook, Instagram, etc. as part of integrated marketing campaigns
  • Team management experience crucial.

    Apply now!

    Email your profile to hr@solicited.co.za

    If you meet the above requirements upload your profile to:

    https://www.dittojobs.com/company/view/3445125994?join=true&u_id=863515212

    Or visit our website for more Opportunities: www.solicited.co.za

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