Description:
Our Client offers a secure escrow service that allows you to confidently conduct transactions for goods or services. As an established and trusted platform, payment is collected and keep it in a secure holding until both parties have fulfilled their agreed upon obligations. Their escrow services have become the go-to solution for freelancers, contractors, artists, digital nomads, and anyone in the gig economy who needs a safe and reliable way to manage payments. They will simplify your transactions and ensure a fair and successful outcome for both parties. Job Purpose: The Growth Manager focuses on growing the business through a combination of sales tactics and marketing strategies. Responsibilities: • Identify, target, and secure new business opportunities within the fintech sector • Maintain a deep understanding of the company's fintech products and services to effectively communicate benefits and features to potential clients • Monitor the fintech industry trends, competitor products, and market conditions to identify sales opportunities and threats • Build and maintain strong relationships with clients, ensuring their needs are met and addressing any concerns or feedback • Achieve and exceed monthly and annual sales targets set by the company • Conduct presentations and demos of fintech products and services to potential clients • Gather feedback from clients and prospects to inform product development and service improvements • Develop and implement effective sales and marketing strategies to achieve company targets • Create and implement comprehensive digital marketing strategies to increase brand awareness, customer engagement, and revenue • Develop high-quality content for various digital platforms, including websites, blogs, social media, and email campaigns • Optimise website and online content for search engines to increase organic traffic. Manage pay-per-click (PPC) campaigns to maximize ROI • Oversee the company's social media profiles, ensuring consistent branding and engagement. Create and schedule posts, respond to comments, and analyze performance metrics • Design and execute email campaigns targeting existing and potential customers. Monitor open rates, click-through rates, and overall campaign performance • Use tools like Google Analytics to track website traffic, user behavior, and conversion rates. Provide regular reports on digital marketing performance and insights for improvement • Stay updated with the latest fintech trends, competitor strategies, and emerging digital marketing technologies • Work closely with sales and product dev, to ensure marketing strategies align with company objectives and product launches • Design, test, and manage online advertising campaigns across platforms like Google Ads, Facebook Ads, and LinkedIn • Ensure that all digital content aligns with the company's brand identity and messaging • Prepare and present regular sales and marketing reports to senior management • ...Job Reference #: 202599
24 Jan 2024;
from:
gumtree.co.za