Description:
As a SEO Specialist, your responsibilities will include, but will not be limited to:
We’re seeking a digital native and SEO expert who has completed:
Bachelor's degree in marketing, communications, journalism IT/computer science or related or 3 years solid experience Proficient in Google Analytics (certification a plus) Google Adwords (one or more of the adwords certifications) Additional SEO courses through a major online learning platforms would be advantageous
The specific responsibilities will include, but will not be limited to:
Successful planning, delivery and measurement of all SEO related projects Manage SEO tasks and ensuring they meet deadlines Contribute towards the SEO strategy on a weekly/monthly/quarterly/yearly basis Increase organic traffic (overall and/or specific web campaigns, depending on priorities) Increase organic enquiries (overall and/or specific web campaigns, depending on priorities) Increase organic conversion rate (overall and/or specific web campaigns, depending on priorities) Drive strategies that will increase organic revenue Successfully collaborate with and action technical SEO issues Ensure SEO is implemented for all relevant sub-brands Keeping ClickUp (task management tool) updated and ensuring the SEO team complete all tasks in this tool Attend weekly/biweekly web dev scrums, sprint planning and retrospectives Communicating with the Head of Marketing about team performance, project updates, etc.
REQUIREMENTS
Our ideal SEO Specialist will possess:
Strong technical SEO knowledge and experience, especially working on big websites Strong analytics Interpretation skills Strong project management skills Strong task prioritisation Strong communication and reporting skills Strong analytics skills (Google Analytics, Google Search Console, Google Data Studio, SEO related tools, etc) Good working knowledge of other digital marketing mix e.g. Social Media, Content, PPC, Referral, Affiliate, UX Intermediate HTML Skills Strong competitor and website analysis skills Strong understanding of Google’s algorithms Strong understanding of SEO best practices Understanding of how other channels impact SEO Knowledge of agile methodology
Please note that this position is only available to SA citizens & SA permanent residents and preference will be given to previously disadvantaged individuals.
As per the Company’s Covid-19 Policy, we only proceed with candidates who are either fully vaccinated or w...
05 Oct 2022;
from:
gumtree.co.za